New Message, Same Mission
Clubs "Go Blue" to Raise Awareness of Value and Importance of Club Kids
America needs Club kids. Connecticut needs Club kids. Hartford needs Club kids. Club kids represent the best of our country. They are resilient, creative, compassionate and prepared for the future. But Club kids need support. Club kids need you.
This is the central message behind Boys & Girls Clubs of America and Boys & Girls Clubs of Hartford’s new messaging campaign: Greater Hartford Needs Club Kids. Club Kids Need You. We’re opening the door for kids and teens because when kids have Clubs, our future is in good hands.
To celebrate, Boys & Girls Clubs of Hartford turned blue on July 1. Clubs were decorated in blue, members and staff wore blue and the day was filled with blue-themed treats and activities. In addition, community partners including Bank of America, Comcast and New England Asset Management shared their support and their decision to “go blue for Club kids” on social media.
Nature's Symphony
Staff and members at the Southwest Club teamed up for a challenge to list as many blue things as they could!
Faces of Humanity
Members at the Samuel S. Gray, Jr. Boys & Girls Club at Asylum Hill created a mural to remind everyone the future is in their hands!
Sands of Time
Members enjoyed blue treats including cupcakes, cookies, and popsicles!
Beyond Boundaries
Members and staff came decked out in blue.
Support for Club kids is needed now more than ever. Nationwide, 1 in 2 kids don’t have access to after school programs and 1 in 7 are left alone after school. But, when a community has a Boys & Girls Club, parents and caregivers can work and support their families with the peace of mind that comes with knowing their kids are safe and supported in a place where they are learning, growing and building the skills they need for a great future.
At a time when our nation faces challenges in education, mental health, workforce readiness and belonging – Clubs are the answer. They’re not only providing safe spaces, caring mentors and healthy meals, but are also creating belonging, belief and possibility. In a Club, kids are learning to code, to serve, to advocate and to dream big. They are becoming the leaders and change-makers of tomorrow and building the futures we all need.
Go Blue for Club Kids Day was about showing the potential and opportunity in Boys & Girls Clubs of Hartford and the importance of keeping the doors open for all young people, especially those who need it the most.
